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Marketing Your Purpose: A podcast for purpose-driven entrepreneurs, marketers and work from home boss babes!
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40 | 3 Sustainable Marketing Strategies | Earth Day Special
Manage episode 414129195 series 3490953
Austin Kapur of Plum & Parcel and Austin Kapur of Plum에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Austin Kapur of Plum & Parcel and Austin Kapur of Plum 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
If you've been listening to this podcast for a bit now, you know I love a good event, even on Earth Day 🌎🌱
As someone who has worked for companies that celebrate April 22 all month long, and partnered with a Sustainability team to communicate their “going green” progress globally four years in a row…
You can expect I choose marketing strategies and tactics that are not just effective, but sustainable too. ♻️
Marketing (like events) costs a ton of money, energy and time, and often leave behind a ton of waste.
Which is why I ALWAYS suggest implementing marketing and PR strategies that aren't just money or time savers, but are better for the environment. 🍃💡
If being more thoughtful of the world around you sounds like something you need in your marketing, take a listen to Episode 40 this week.
Here is a preview of the strategies that have stuck with me over my 10+ years in this industry + how they can help you be more sustainable in your biz too. 🌷
1️⃣ Go digital 📲
2️⃣ Invest in sustainable packaging, products or branding 📦
3️⃣ Be vocal about your sustainability choices 🗣
Ready to dive in? Head outside and take a breath of fresh air! It’s time you tuned in.
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If you have unique questions about how you can be more sustainable in your marketing, reply to this email or reach out at plumandparcel.com/contact.
I’d love to setup a discovery call or 60-minute Intensive to talk over the challenges you are having in your business and provide low cost, time efficient marketing and PR strategies that might be the solution.
Let me help you get through the biggest hurdles of your business. I know you’re juggling a lot, my friend, and I don’t want marketing to be the issue.
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LINKS:
- Book a free 15-minute discovery call with Austin: https://bit.ly/chat-with-austin
- Join the Marketing Your Purpose FB community: facebook.com/groups/marketingyourpurpose
- Join our email list: plumandparcel.com
- Follow us on Instagram: @plumandparcel
- Connect with Austin on LinkedIn: austinkapur
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