Brooklin Nash's Expert-Driven Content Strategy
Manage episode 376406360 series 3439546
Brooklin Nash, Founder of Beam Content, shares his expert-driven content strategy. Download the free powerups cheatsheet. https://marketingpowerups.com/035
🏆 Sponsored powerup
I want to thank the sponsor of this episode, 42/Agency.
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🎉 About Brooklin Nash
With a decade of freelance and in-house marketing experience, Brooklin Nash has mastered the art of clear and simple client communication. About a year ago, Brooklin and his wife Becca decided to go the agency route and officially launched Beam last June. Brooklin focuses on helping both clients and freelancers stand out. In addition, as a guest contributor, Brooklin's written for G2, Drift, and MarketingProfs.
🎥 Timestamps
[00:00:00] Understanding the Essence of Expert Driven Content with Brooklyn Nash
[00:00:31] Strategizing Content with Brooklin Nash: Free Powerups Cheat Sheet
[00:00:55] Brooklin Nash on Expert Driven Content and the Impact of AI
[00:06:47] Expert-Driven Content Creation at Beam
[00:09:12] Creating Effective Content with Internal and External Subject Matter Experts
[00:12:54] Discussing Content Team Strategy with Brooklin Nash
[00:16:31] 42 Agency - My Number One Recommended Growth Agency
[00:17:17] Produce High-Quality, On-Brand Content and Copy with Copy.ai
[00:17:59] Challenges and Considerations in Collaborating with Different Business Departments
[00:23:48] Discussion on the Importance of Expert Driven Content in Business
[00:26:44] Impact of AI & SEO on Content with Brooklin Nash
[00:31:05] Brooklin Nash on Measuring Success for Expert-Driven Content
[00:33:55] Creating Engaging Content with Beam
[00:37:30] Career Power Ups with Brooklin Nash
[00:42:59] Content Marketing Strategies and Networking Tips from Brooklin Nash
[00:47:12] A Reflection on Marketing Strategies with Brooklyn Nash
✨ Useful links
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