Biden TikToks & Trump Tweets: The Wild West of Political Ads

Marketing, Media & Adtech

Buckle up, tech junkies and political aficionados! Today's ADOTAT Show is tearing down the firewall between politics and digital media. Forget everything you thought you knew about political advertising because we're about to show you how the game is really played in the age of TikTok, CTV, and everything in-between. If you're ready for a no-holds-barred exploration of how our leaders are battling it out for your screen time, you've come to the right place.

Featured Guests:

Gavin Dunaway, The Media Trust Wizard, slicing through political spin like a lightsaber through butter.

Julie Victor, Sabii;s Strategist Supreme, who thinks campaign playbooks are just bedtime stories for her.

Larry Harris, Alpha Precision Media's Bomb Dropper, turning polling data into campaign poetry.

Mark Jablonowski, the Digital Oracle at Optimal, coding his way through the chaos of political advertising.

Craig Becher, OpenX's Ad Tech Whistleblower, revealing the secrets behind the screens.

Jamie Vasil, The Basis Technologies Guru, ready to decode the digital matrix of voter engagement.

Key Discussion Points:

TikTok and Gen Z: How Joe Biden's team is breaking the rules and making waves on platforms where politics was once a no-go zone.

The New Battlefield: Exploring the impact of CTV and digital media on traditional political advertising strategies.

Money, Money, Money: A dive into the staggering sums being poured into digital advertising and whether the investment is really worth it.

Fact vs. Fiction: How campaigns are navigating the minefield of misinformation without blowing themselves up.

Why Watch?: Because the future of democracy is happening right now, on your phone, your TV, and your laptop. Get ahead of the curve with insights from those who know the game best. Plus, wouldn't you want to know how a tweet or a TikTok could decide the next president?