People are sick and tired of digital everything

Marketing Espresso

Bec Chappell에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Bec Chappell 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

7M ago 8:57

MP3•에피소드 홈

I'm noticing a trend at the moment, and I wonder if you're noticing it too.
Is it just me or does everyone seem to be turning away from digital everything?
My theory goes something like this. We spent two solid years only connecting - or mostly connecting through screens.
We're now 'back to normal.' or 'the new normalish' and people want to interact IRL. (Yep even the introverts.)
Things like run clubs, and other in person hobbies are booming!
Why? The UN came out and called this the loneliest generation ever - people are seeking connection more than ever.
So what does this mean for your marketing?
Is digital as impactful as it used to be?

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