How Pure Storage Leverages Data and AI to Transform the Customer Experience - Marketing: Art & Science - EP13
Manage episode 454006371 series 3597870
Please welcome Pure Storage CMO Lynn Lucas to this week's episode of Marketing: Art & Science. Lynn talks with CMO Advisor Lisa Martin about navigating to the C-suite after studying electrical engineering and breaking into technical marketing. She shares how Pure Storage is leveraging data science and generative AI to achieve significant efficiency gains. Lynn also provides insight into the AI Marketing Council she's built at Pure, along with some of the great use cases they are already implementing.ep13
13 에피소드