Artwork

TrinityP3에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 TrinityP3 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Player FM -팟 캐스트 앱
Player FM 앱으로 오프라인으로 전환하세요!

Kirsty Muddle, CSR And Darren Chat A Broader Role For Creativity In Marketing

51:19
 
공유
 

Manage episode 383692023 series 1048218
TrinityP3에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 TrinityP3 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Kirsty Muddle is the CEO of dentsu Creative Australia and New Zealand and Cate Stuart- Robertson (AKA CSR) is the Chief Client Officer at dentsu Creative. Both have extensive experience in media and advertising with a particular creative focus, and recognised leaders in the industry.

A lot of time and effort is expended by advertising agencies extolling their creativity. It is, after all, one of the creative industries. Increasingly the conversation is now turning to the role and value creativity plays in delivering growth through initiatives like the Advertising Council of Australia’s Growth Agenda with the Australian, but also efforts to measure this value being launched by a few holding companies.

Both Kirsty and CSR share their perspectives on the changeling application of creativity in marketing, beyond advertising and the challenges and efforts to build creative capability and momentum within organisations.

Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190

Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934

Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjE2MTQ0MjA2NC9zb3VuZHMucnNz

Listen on Stitcher: https://www.stitcher.com/show/managing-marketing

Listen on Podbean: https://managingmarketing.podbean.com/

For more episodes of TrinityP3’s Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/

Recorded live on location with a Zoom H4n and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.

  continue reading

322 에피소드

Artwork
icon공유
 
Manage episode 383692023 series 1048218
TrinityP3에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 TrinityP3 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Kirsty Muddle is the CEO of dentsu Creative Australia and New Zealand and Cate Stuart- Robertson (AKA CSR) is the Chief Client Officer at dentsu Creative. Both have extensive experience in media and advertising with a particular creative focus, and recognised leaders in the industry.

A lot of time and effort is expended by advertising agencies extolling their creativity. It is, after all, one of the creative industries. Increasingly the conversation is now turning to the role and value creativity plays in delivering growth through initiatives like the Advertising Council of Australia’s Growth Agenda with the Australian, but also efforts to measure this value being launched by a few holding companies.

Both Kirsty and CSR share their perspectives on the changeling application of creativity in marketing, beyond advertising and the challenges and efforts to build creative capability and momentum within organisations.

Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190

Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934

Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjE2MTQ0MjA2NC9zb3VuZHMucnNz

Listen on Stitcher: https://www.stitcher.com/show/managing-marketing

Listen on Podbean: https://managingmarketing.podbean.com/

For more episodes of TrinityP3’s Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/

Recorded live on location with a Zoom H4n and edited, mixed and managed by JML Audio with thanks to Jared Lattouf.

  continue reading

322 에피소드

모든 에피소드

×
 
Loading …

플레이어 FM에 오신것을 환영합니다!

플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.

 

빠른 참조 가이드