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Hap Klopp – On Building a World Class Brand The North Face
Manage episode 384336876 series 2954334
Lan Anh Vu에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Lan Anh Vu 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Today’s guest is Hap Klopp, founder and former CEO of The North Face, one of the world's biggest apparel companies. Hap was CEO of The North Face for 20 years. During that time The North Face was honored with many awards for being the best managed company in its industry, including being lauded by Business Week Magazine for providing one of the highest quality products of any company in the United States.
Hap is also an author of two highly acclaimed books "Conquering The North Face" and “Almost”.
We draw upon so much wisdom from Hap, especially around what it takes to build an iconic brand. Hap built a brand that has stood the test of time, and that brand has gone through all sorts of pivots and turns, but there’s a lot of fundamental lessons that Hap shares with us around core brand building, leadership that we can all take away and learn from.
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40 에피소드
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