Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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WebmasterRadio.FM에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 WebmasterRadio.FM 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Bridging the Canyon Between Marketing and Sales | Chris Wallace
Manage episode 248981153 series 2510030
WebmasterRadio.FM에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 WebmasterRadio.FM 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
"Marketing needs to generate more leads," says sales.
"Sales needs to follow up on the leads we're sending them," says marketing.
Sales and marketing: two functions that are critical to a business’s success. And from the first time something was sold, sales and marketing have worked independently.
This gulf, this canyon, this gaping sinkhole between sales and marketing has been around for a long time. That’s where Chris Wallace (@ChrisWallaceIVG), Co-Founder and President of marketing consulting firm InnerView, comes in.
In this episode, you’ll hear Chris’ solution on how to bridge the canyon between your marketing and sales teams. Listen in.
Resources and links discussed:
Connect with Chris
Learn more about InnerView
Check out the brand transfer score blog
Follow Brian on Twitter @bmassey
Learn more about Conversion Sciences
…
continue reading
"Sales needs to follow up on the leads we're sending them," says marketing.
Sales and marketing: two functions that are critical to a business’s success. And from the first time something was sold, sales and marketing have worked independently.
This gulf, this canyon, this gaping sinkhole between sales and marketing has been around for a long time. That’s where Chris Wallace (@ChrisWallaceIVG), Co-Founder and President of marketing consulting firm InnerView, comes in.
In this episode, you’ll hear Chris’ solution on how to bridge the canyon between your marketing and sales teams. Listen in.
Resources and links discussed:
Connect with Chris
Learn more about InnerView
Check out the brand transfer score blog
Follow Brian on Twitter @bmassey
Learn more about Conversion Sciences
167 에피소드
Manage episode 248981153 series 2510030
WebmasterRadio.FM에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 WebmasterRadio.FM 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
"Marketing needs to generate more leads," says sales.
"Sales needs to follow up on the leads we're sending them," says marketing.
Sales and marketing: two functions that are critical to a business’s success. And from the first time something was sold, sales and marketing have worked independently.
This gulf, this canyon, this gaping sinkhole between sales and marketing has been around for a long time. That’s where Chris Wallace (@ChrisWallaceIVG), Co-Founder and President of marketing consulting firm InnerView, comes in.
In this episode, you’ll hear Chris’ solution on how to bridge the canyon between your marketing and sales teams. Listen in.
Resources and links discussed:
Connect with Chris
Learn more about InnerView
Check out the brand transfer score blog
Follow Brian on Twitter @bmassey
Learn more about Conversion Sciences
…
continue reading
"Sales needs to follow up on the leads we're sending them," says marketing.
Sales and marketing: two functions that are critical to a business’s success. And from the first time something was sold, sales and marketing have worked independently.
This gulf, this canyon, this gaping sinkhole between sales and marketing has been around for a long time. That’s where Chris Wallace (@ChrisWallaceIVG), Co-Founder and President of marketing consulting firm InnerView, comes in.
In this episode, you’ll hear Chris’ solution on how to bridge the canyon between your marketing and sales teams. Listen in.
Resources and links discussed:
Connect with Chris
Learn more about InnerView
Check out the brand transfer score blog
Follow Brian on Twitter @bmassey
Learn more about Conversion Sciences
167 에피소드
모든 에피소드
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