Product Marketing Like a Pro
Manage episode 486668097 series 3664479
This discussion offers a comprehensive guide to marketing products effectively, starting with understanding the product and target audience and defining a marketing strategy through messaging and channel selection. Key marketing channels covered include social media marketing, email marketing, paid advertising, affiliate marketing, influencer marketing, content marketing, and event marketing. The importance of measuring and optimizing marketing efforts is also highlighted, alongside additional strategies such as customer reviews, loyalty programs, brand collaborations, public relations, websites/blogs, and word-of-mouth marketing.
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