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29| Leveraging Content Marketing to Land More Clients with Melanie Herschorn
Manage episode 297929627 series 2866794
Crista Grasso에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Crista Grasso 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Do you struggle with knowing your brand message and how to consistently share that message with the world?
If you’ve ever felt like you have no idea what to say on your social media platforms, blogs or email campaigns you won’t want to miss Episode 29 of The Lean Out Your Business Podcast where our Host, Crista Grasso, interviews Melanie Herschorn, a content marketing strategist and coach and the Founder of VIP Digital Content, whose goal is to support women owned businesses land more clients by conquering their content management challenges.
In today’s episode we discuss:
4:15 how to graph an effective brand message
5:38 who your ideal client is (and who it is not)
9:54 whether or not you should repurpose content on multiple social platforms
12:00 how can you get your ideal clients from your social platforms to your email list
14:30 how to leverage social media to get more clients and power partners
Connect with Melanie on her preferred platforms:
https://vipdigitalcontent.com/
Want to know how if your content can generate leads and win new clients? Take The Winning Content Quiz from Melanie here
If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!
Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."
If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.
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Ready to Lean Out Your Business and simplify to scale? Apply for entry into the Simplify to Scale Business Accelerator Program lead by Crista Grasso.
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