480: Focus on What Your Customers Love

Keys To The Shop : Equipping Coffee Shop Leaders

Your customers count on you to create a wonderful cafe experience everyday. That is the implied or explicit promise of our marketing and what most of us aspire to deliver. The way we get there is by paying close attention to what our customers love and fortifying those element of the business through focused resourcing and training and improving as we go.

What are some of the most important areas to focus on that will truly communicate to your customers that you take their patronage seriously and that we are here to serve?

Today we are going to cover the main things customers love, why they are important, how to create a culture that maintains them, and what you can expect as a result.

We cover:

• Preemptive service
• Thoughtful variety
• Empathy
• Attention to detail
• Cleanliness
• Consistency
• Follow through and acknowledgement

Related Episodes:

• 098 : Loving the Closing Shift : Problems, solutions, and philosophy on work
• 424: Developing Menu and Hospitality Guides
• 282 : How to Listen to your Customers
• 433: Winning Staff and Customer Loyalty
• 340 : Encore Episode of “10 Reasons to Love the Customer”!
• Blog: The Customer of Tomorrow

Thank you to our amazing sponsors!

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