))
Empathy in Business Development: Dr. Kevin Switaj on Human Connections, Proposal Strategy, and the Future of GovCon
Manage episode 463750262 series 3570190
Danny Murawinski에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Danny Murawinski 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Get in touch with our Special Guest Kevin Switaj:
Personal LinkedIn: https://www.linkedin.com/in/kevinswitaj/
Corporate LinkedIn: https://www.linkedin.com/company/bz-opportunity-management
Website: https://www.bzopportunity.com
Book: https://amzn.to/40EunCa
Summary
In this episode, Danny Murawinski speaks with Dr. Kevin Switaj, president and CEO of BZ Opportunity Management, about the importance of empathy in business development and proposal management. They discuss Kevin's journey from academia to the business world, the nuances of government contracting, and how to create compelling proposals that resonate with evaluators. Kevin emphasizes the need for human connections in a digital age, the impact of COVID-19 on business relationships, and the future of proposal management, highlighting the shift towards oral presentations and multimedia engagement.
Takeaways
Empathy is crucial in proposal development.
Understanding the client's needs is essential.
Proposals should be structured for easy evaluation.
Building relationships is key to business success.
The government procurement process requires transparency.
Oral presentations are becoming more important.
Digital marketing strategies can apply to proposal writing.
Human connections are vital in a digital world.
Writing should focus on emotional engagement.
The future of business involves adapting to new communication methods.
Chapters
00:00 Introduction to Empathy in Business Development
01:52 The Journey to a PhD and Its Relevance
05:30 Transitioning from Academia to Business
11:45 Understanding Government Contracting
16:14 The Art of Compelling Proposals
22:12 Empathy as a Driving Force in Proposals
29:22 Founding BZ Opportunity Management
31:32 Identifying Gaps in Consulting Services
34:56 Building Relationships for Tailored Support
38:36 Navigating Challenges During COVID-19
47:27 The Journey to Writing a Book
52:22 The Future of Proposals and Human Connection
16 에피소드
공유
