152 The 'Fail-Proof' Secret to Successful Recruitment with Michael Mortimer

Ignite Your Estate Agency

Ready to scale your agency with the perfect work-life balance? Sam interviews Michael Mortimer, whose journey to a million-£ turnover is packed with strategies you can't afford to miss.
Discover how focusing on high-value tasks and setting non-negotiable personal boundaries could revolutionise your approach to business and life.

Unlock the secrets of building a cohesive team that's in it for the long haul, as Michael shares his transition from HR-averse to a leader who champions effective training and development.
Learn the dynamics of hiring right and how categorising your team as Rocks, Concierges, or Hustlers can maximise their potential and your agency's efficiency.

Get an insider's look at innovative recruitment with group interviews, a move that's reshaping the hiring process. This isn't just about filling positions; it's about fostering relationships and ensuring your team aligns with your core values for sustained growth and unmatched customer service.
Tune in to empower your agency's future with insights from those who've walked the path and reaped the rewards. IGNITE your Agency!
When you’re ready here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of AshdownJones in Windermere on this unique and FREE day! Book your spot here www.ajmastermind.co.uk/btsday

2. Listen to another episode: https://podtail.com/it/podcast/ignite-your-estate-agency/

3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing [e-mail]

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Some key takeaways:

➡️ Smart scaling is about setting boundaries and focusing on high-value tasks, which enabled entrepreneurs like Michael Mortimer to achieve a million-pound turnover while preserving work-life balance, highlighting that success doesn't require excessive working hours, but rather strategic and impactful effort.

➡️ Michael Mortimer's transformation in his approach to team dynamics—adopting effective training, employee development, and strategic staffing—demonstrates the significance of investing in the right people and assigning roles based on strengths, ultimately leading to a more cohesive and efficient team that contributes to business growth.

➡️ Group interviews, can be a game-changer for businesses by saving time, fostering relationships early on, and aligning with company values, which can turn the hiring process into a catalyst for profitability, customer service excellence, and an enhanced company reputation.

Some great moments:

✅ “It's not just about the number of staff I had, that was the big thing, it was also where everybody was sitting and how they were all interacting.”

✅ “I would just show someone how to do something quite quickly and expect them to pick it up, and they would just be like, well, what's just happened? ”

✅ “Do a million things in an hour before your next appointment and I say yes to everything and I promise things!”