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Episode One Public Relations Origins: to Inform or Control?
Manage episode 300130732 series 2835289
Amanda McPherson and Jennifer Cloer에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Amanda McPherson and Jennifer Cloer 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Amanda and Jennifer dive into their pasts in PR and marketing, including time in a well known front group from the tobacco industry. They then examine the origins of PR itself. Edward Bernays was the godfather of public relations. He was also the nephew of Sigmund Freud. They chart how his tactics based on the teachings of his uncle are used to influence and manipulate us today. Amanda then speaks to noted media critic Eric Alterman on the state of our information ecosystem and how misinformation impacts us all.
9 에피소드
공유
