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Episode #49: Cody Worsham, Chief Brand Officer of LSU Athletics
Manage episode 386887250 series 3149084
David Ezell에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 David Ezell 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Join us in this insightful episode as we delve into the world of sports branding with Cody Worsham, the Chief Brand Officer for LSU Athletics. In this exclusive interview, Cody shares invaluable insights on the intricate process of crafting an iconic brand that transcends both sports and academia.
We explore the dynamic challenges of managing brand issues for athletes in the era of Name, Image, and Likeness (NIL), gaining a deeper understanding of the strategies employed by LSU Athletics to navigate this evolving landscape. Additionally, Cody reflects on his favorite moments from the historic 2019 LSU Championship football team and the triumphant 2023 Championship baseball team, providing a behind-the-scenes look at the team's journey to success.
Tune in to discover the stories, strategies, and passion that fuel the creation and maintenance of an enduring sports and academic brand, and gain valuable insights from Cody Worsham's wealth of experience in the field of sports branding.
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