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Molly McGrath에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Molly McGrath 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Episode 270: How to Run an Effective Marketing Meeting

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Manage episode 437893161 series 2914144
Molly McGrath에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Molly McGrath 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In this episode, Molly specifically targets how many law firms fall short in their marketing efforts due to a lack of structure and leadership in their weekly marketing meetings. By emphasizing the importance of a clear, concise agenda and the involvement of all team members—not just the attorney—Molly outlines how to transform these meetings into powerful tools for business growth. Learn how to manage meaningful metrics, foster accountability, and ensure every participant walks away with a clear understanding of their action items.

Key Takeaways:

  • Team-Led Meetings: Effective marketing meetings should be led by team members, not attorneys, to maintain focus and productivity.

  • Clear, Focused Agenda: A structured agenda with a timer promotes accountability and prevents the meeting from veering off-topic.

  • Analytical Approach: Center discussions around data, analytics, and strategic plans instead of subjective opinions and feelings.

  • Frontline Insights: Involving intake coordinators and client service teams provides crucial insights into what’s working and what’s not.

  • Accountability and Action: Assign ownership to tasks with clear deadlines to ensure follow-through and continual progress.

Quote for the Show: "We are talking about analytics. We are talking about percentages. It is all data and information, not thoughts and feelings." - Molly McGrath

Links

Ways to Tune In:

  continue reading

100 에피소드

Artwork
icon공유
 
Manage episode 437893161 series 2914144
Molly McGrath에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Molly McGrath 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In this episode, Molly specifically targets how many law firms fall short in their marketing efforts due to a lack of structure and leadership in their weekly marketing meetings. By emphasizing the importance of a clear, concise agenda and the involvement of all team members—not just the attorney—Molly outlines how to transform these meetings into powerful tools for business growth. Learn how to manage meaningful metrics, foster accountability, and ensure every participant walks away with a clear understanding of their action items.

Key Takeaways:

  • Team-Led Meetings: Effective marketing meetings should be led by team members, not attorneys, to maintain focus and productivity.

  • Clear, Focused Agenda: A structured agenda with a timer promotes accountability and prevents the meeting from veering off-topic.

  • Analytical Approach: Center discussions around data, analytics, and strategic plans instead of subjective opinions and feelings.

  • Frontline Insights: Involving intake coordinators and client service teams provides crucial insights into what’s working and what’s not.

  • Accountability and Action: Assign ownership to tasks with clear deadlines to ensure follow-through and continual progress.

Quote for the Show: "We are talking about analytics. We are talking about percentages. It is all data and information, not thoughts and feelings." - Molly McGrath

Links

Ways to Tune In:

  continue reading

100 에피소드

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