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#25 How to reinvent a fashion product
Manage episode 287772723 series 2896902
Serhat Kaya, Sebastian Kunz, Serhat Kaya, and Sebastian Kunz에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Serhat Kaya, Sebastian Kunz, Serhat Kaya, and Sebastian Kunz 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of the Growth Show we have the pleasure to talk with Anna Rauch & Alex Tymann, both Co-Founders of Hēdoïne, a DTC (direct to consumer) fashion brand for tights.
We are talking with Anna & Alex about:
- the beginning of her journey and why they decided to reinvent tights
- their biggest challenges in building a fashion brand
- how Hēdoïne markets itself and how Anna & Alex built the brand itself
- how their work changed in times of the pandemic Covid-19
- and much more
More about Anna Rauch:
10 years in banking at UBS, Morgan Stanley and Citigroup in Frankfurt, Singapore and London with roles across COO Office, Product Management and the Innovation Lab.
Exit to run EMEA Partnerships & Enterprise Suppliers for FinTech scale-up C2FO helping companies optimize their working capital and driving marketplace expansion.
More about Alex Tymann:
5 years restructuring consulting at PwC assessing distressed companies business models and helping turnaround.
Exit to become the CFO of a tech startup, later venture building experience as VP Strategy & Operations for an incubator helping startups to build business models, strategy and raise funds.
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