Episode 4: CEO and Founder Rickard Nilsson of Brunnbäck 1521 Mineral Water

Group of Nations Show: Solutions Through Inclusivity: G7-G20-APEC-COP

Brunnbäck is a small community with about 23,000 inhabitants located in the southeast of Avesta, a municipality in Dalarna province in Sweden. Brunnbäck is a beautiful place up on the hill with forest and the big Lake Dalälven that stretches 541 km.

In 1521, there was a historic battle between Sweden and Denmark (War of Liberation 1521-1523) where Sweden won over Denmark. This was a massive victory for Sweden and Gustav Vasa. At Brunnbäck, there is a big Stone as the symbol for the 1521 victory, and the people can go there and read this historical memory on site.

Hence the name of this historic Water from Brunnbäck and where our Water is coming from. 16th May 2023 it has been 500 years since the historic battle was in Brunnbäck Sweden , in this day 16th May the Swedish army hold a ceremony in Brunnbäck to the memories.

“ Today’s Sweden was born at Brunnbäck “ - Börje Forslund.

The Water is approved by the Swedish Livsmedelsverket, a Report issued by

Accredited Laboratory and Eurofins with a pH 7.8, and minimal with salt in the water. It is a Quality water and one of the best in Sweden.

My name is Rickard Nilsson. I’m 37 years old, and I am the CEO & Founder of Brunnbäck Sweden Natural Mineral Water AB. I was born and raised in Avesta and live 2,5 miles from

Avesta now with my family.

I founded Brunnbäck Sweden Natural Mineral Water AB on February 20th, 2022. We are growing slowly but at a good pace. We are marketing a lot and we are been seen in DAZN streaming Service with Brunnbäcks collaborations with Muay Thai For Life Gala, among many other things. My vision is to start selling this fine Water worldwide, and I will also focus on helping vulnerable people who need Water by donating at least a million litres of Water each year to them.

We need to start rethinking and doing the right thing other than profitability. The earth and we as a species must start working together and contribute to a better world on all fronts, such as storage, solar energy, and transport. Switch to Green Energy, but it must be allowed to take time and don’t make a quick decision.

After a while, we will see that the decision to take time was wise; however, we still need to move fast.So we need to take a decisive conclusion.

Our water Factory will be 100% powered by solar energy, and our Water will be transported and distributed to our customers by electric trucks or vehicles. We are going to sell our Water in Pet and glass bottles, but we are looking for better options for bottles and labels.

We will focus very much on making everything much better for the environment. If you who read this article feel and think like me that you want to make a difference in this world, I am looking for the right investment partners to help me start to build the Factory and sell this quality water worldwide.

I plan to launch the products to the market in Q4 2025. I want to invite my future investment partner to come to Sweden and Brunnbäck, and I will show you the location and the plans.

So you are most welcome if you are likeminded to me. I have had this vision/ call since 2013, and now is the right time to put Brunnbäck Sweden on the world map and help a better world. ■

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