Player FM 앱으로 오프라인으로 전환하세요!
Jennifer Yan
Manage episode 268011061 series 2501619
When Jennifer first started her business, she experienced similar pain points many business owners have to deal with including having to manage all business operations, not knowing where to start with marketing, and being overwhelmed with everything that needs to be done in a limited amount of time.
That is when she focused her efforts on strategic marketing — how to create the biggest growth for a business in a shorter amount of time.
She helps business owners struggling with lead generation to use media and influencers to rank higher in search engines to reach billions of potential leads worldwide. According to Forbes, 90% of the buyer’s journey starts online and making sure your business has high search engine rankings, is more important than ever.
Not only does she help drive traffic to websites to bring awareness to her client’s businesses but she also focuses on communicating value – Now that they have gotten the attention, how do you convince your services/products are important to your clients?
Fueled by her work in marketing research for companies such as Youtube, Google, Linkedin, and Adobe — she developed a foundation of consumer psychology and how to develop products and services in a manner that resonates with a specific target audience and causes them to buy.
Her work has been featured on the “Bustle” and “Thrive Global” publications and has helped her client’s websites appear for competitive keywords/search terms to help generate more business for her clients.
Subscribe or Leave a Review on iTunes
119 에피소드
Manage episode 268011061 series 2501619
When Jennifer first started her business, she experienced similar pain points many business owners have to deal with including having to manage all business operations, not knowing where to start with marketing, and being overwhelmed with everything that needs to be done in a limited amount of time.
That is when she focused her efforts on strategic marketing — how to create the biggest growth for a business in a shorter amount of time.
She helps business owners struggling with lead generation to use media and influencers to rank higher in search engines to reach billions of potential leads worldwide. According to Forbes, 90% of the buyer’s journey starts online and making sure your business has high search engine rankings, is more important than ever.
Not only does she help drive traffic to websites to bring awareness to her client’s businesses but she also focuses on communicating value – Now that they have gotten the attention, how do you convince your services/products are important to your clients?
Fueled by her work in marketing research for companies such as Youtube, Google, Linkedin, and Adobe — she developed a foundation of consumer psychology and how to develop products and services in a manner that resonates with a specific target audience and causes them to buy.
Her work has been featured on the “Bustle” and “Thrive Global” publications and has helped her client’s websites appear for competitive keywords/search terms to help generate more business for her clients.
Subscribe or Leave a Review on iTunes
119 에피소드
모든 에피소드
×플레이어 FM에 오신것을 환영합니다!
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.