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Branson's Triumph: The Inside Story of British Airways Dirty Tricks Campaign
Manage episode 398635563 series 3551922
Caemin and Keith에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Caemin and Keith 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
This was one of the biggest business scandals of the 1980’s when British Airways financed a dirty tricks campaign in an attempt to publicly blacken Richard Bransons name and put his fledgling airline out of business
We find out why Richard Branson got into the airline business?
How he managed to get under the skin of British Airways
We discuss why British Airways, one of the biggest and most respected companies at the time, decided to wage a dirty tricks campaign against Branson’s tiny new airline.
And who were the people within BA behind it all?
It's a cracking story and we hope you enjoy it as well
9 에피소드
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