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Muriel Lotto, Founder of Pivot Marketing, on Future Marketing Trends and Global CMO Changing Role
Manage episode 360292366 series 2825524
Alex Romanovich에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Alex Romanovich 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
As a senior marketing executive & thought leader, Muriel Lotto solves business problems through the power of marketing to deliver sustainable growth for DTC & B2B companies.
She is a full-funnel, full-stack performance and growth marketer with a holistic view of customer acquisition & retention. Over the years, Muriel has honed my talent for weaving together compelling stories and performance marketing to drive business outcomes by leveraging deep analytical skills to measure success.
Muriel's superpower is understanding and interpreting data, turning insights into actions that drive profitable and efficient growth.
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