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Seoul Tonic: Bootstrapping a Wellness Revolution
Manage episode 437919819 series 2932788
Steve Grace에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Steve Grace 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of Give It A Nudge, Steve sits down with Sophie Hood, founder of Seoul Tonic, to explore her journey of creating a unique health tonic inspired by South Korean traditions.
Sophie shares her story from starting in consulting and finance to diving into the world of consumer health products. She discusses her fascination with Korean skincare, which led her to discover traditional ingredients that help with alcohol metabolism and liver detoxification.
Timestamps:
01:17 - Quick pitch on Seoul Tonic
01:43 - Sophie's inspiration from South Korea
03:12 - Transition from consulting to Moet Hennessy
04:52 - Experience at Moet Hennessy and Red Bull
06:29 - Starting Seoul Tonic and creating the product
09:59 - Finding the right manufacturer during COVID
13:10 - Distribution challenges and initial marketing
15:59 - Winning Gordon Ramsay’s Food Stars
21:04 - Expansion into international markets
25:35 - Bootstrapping the business and maintaining equity
30:26 - Future plans and new product launch
Stay ahead of the curve—subscribe to Give It A Nudge for the latest conversations from top startups, scale-ups, and high-growth companies!
Become a supporter of this podcast: https://www.spreaker.com/podcast/give-it-a-nudge--4623437/support.
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Sophie shares her story from starting in consulting and finance to diving into the world of consumer health products. She discusses her fascination with Korean skincare, which led her to discover traditional ingredients that help with alcohol metabolism and liver detoxification.
Timestamps:
01:17 - Quick pitch on Seoul Tonic
01:43 - Sophie's inspiration from South Korea
03:12 - Transition from consulting to Moet Hennessy
04:52 - Experience at Moet Hennessy and Red Bull
06:29 - Starting Seoul Tonic and creating the product
09:59 - Finding the right manufacturer during COVID
13:10 - Distribution challenges and initial marketing
15:59 - Winning Gordon Ramsay’s Food Stars
21:04 - Expansion into international markets
25:35 - Bootstrapping the business and maintaining equity
30:26 - Future plans and new product launch
Stay ahead of the curve—subscribe to Give It A Nudge for the latest conversations from top startups, scale-ups, and high-growth companies!
Become a supporter of this podcast: https://www.spreaker.com/podcast/give-it-a-nudge--4623437/support.
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