Artwork

Steve Glaveski에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Steve Glaveski 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Player FM -팟 캐스트 앱
Player FM 앱으로 오프라인으로 전환하세요!

430. So You Wanna Be an Influencer with Taryn Williams

58:21
 
공유
 

Manage episode 417039713 series 2938362
Steve Glaveski에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Steve Glaveski 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In this episode, we delve into the complexities of social media influence, authentic leadership, and the pursuit of happiness in entrepreneurship.

Today's guest is the remarkable Taryn Williams, a veteran entrepreneur who founded Wink Models, The Right Fit (exited), The Influencer Agency (exited), and the innovative gifting service, #Gifted.

In a candid discussion, Taryn talks about the challenges and successes she faced building businesses in her 20s and stepping back into a leadership role, and emphasizes the vital roles of self-care, mentorship, and maintaining genuine team connections.

Taryn shares invaluable insights on navigating the influencer economy, the shift towards micro and nano influencers, and the importance of organic growth and audience engagement.

She also reflects on the impact of social media on young people, stressing the need for authenticity over appearance.

We weigh in on the dangers of "struggle porn" and the reality behind the pursuit of universal success through social media platforms, shedding light on the psychological effects of these digital tools on our values and aspirations.

Show Notes:

Instagram: instagram.com/tarynwilliams

#Gifted: www.hashgifted.com

Get your free content audit and strategy: www.sonicboom.vc

Timestamps:

00:00 Founded multiple successful businesses, including Wink Models.

05:00 Supportive network, fair pay, collaborative approach, success.

08:44 Early on, I struggled with delegation.

12:15 Scaling a business requires talented team.

15:18 Founder values cultural fit, technical understanding, learning.

18:33 Consistent follow-up for building and maintaining relationships.

20:00 Act on feedback to gain mentor's support.

24:26 Find market fit, build, test, adapt.

25:53 Planned sabbatical interrupted by successful business venture.

29:32 Regret over past decisions, focus on relationships.

32:40 Self-reflection on motivations for success and happiness.

37:46 Chasing external markers of success leads to unhappiness.

41:29 Navigating societal pressures to pursue personal ambitions.

44:04 Navigating sensitive topics while maintaining authenticity online.

48:38 TikTok sale may change US algorithm. Instagram adapts.

49:41 Brands prefer Instagram over TikTok for control.

54:03 Clarify goals to shape effective marketing strategy.

57:34 Steve invites weekly email subscribers for updates.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

459 에피소드

Artwork
icon공유
 
Manage episode 417039713 series 2938362
Steve Glaveski에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Steve Glaveski 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

In this episode, we delve into the complexities of social media influence, authentic leadership, and the pursuit of happiness in entrepreneurship.

Today's guest is the remarkable Taryn Williams, a veteran entrepreneur who founded Wink Models, The Right Fit (exited), The Influencer Agency (exited), and the innovative gifting service, #Gifted.

In a candid discussion, Taryn talks about the challenges and successes she faced building businesses in her 20s and stepping back into a leadership role, and emphasizes the vital roles of self-care, mentorship, and maintaining genuine team connections.

Taryn shares invaluable insights on navigating the influencer economy, the shift towards micro and nano influencers, and the importance of organic growth and audience engagement.

She also reflects on the impact of social media on young people, stressing the need for authenticity over appearance.

We weigh in on the dangers of "struggle porn" and the reality behind the pursuit of universal success through social media platforms, shedding light on the psychological effects of these digital tools on our values and aspirations.

Show Notes:

Instagram: instagram.com/tarynwilliams

#Gifted: www.hashgifted.com

Get your free content audit and strategy: www.sonicboom.vc

Timestamps:

00:00 Founded multiple successful businesses, including Wink Models.

05:00 Supportive network, fair pay, collaborative approach, success.

08:44 Early on, I struggled with delegation.

12:15 Scaling a business requires talented team.

15:18 Founder values cultural fit, technical understanding, learning.

18:33 Consistent follow-up for building and maintaining relationships.

20:00 Act on feedback to gain mentor's support.

24:26 Find market fit, build, test, adapt.

25:53 Planned sabbatical interrupted by successful business venture.

29:32 Regret over past decisions, focus on relationships.

32:40 Self-reflection on motivations for success and happiness.

37:46 Chasing external markers of success leads to unhappiness.

41:29 Navigating societal pressures to pursue personal ambitions.

44:04 Navigating sensitive topics while maintaining authenticity online.

48:38 TikTok sale may change US algorithm. Instagram adapts.

49:41 Brands prefer Instagram over TikTok for control.

54:03 Clarify goals to shape effective marketing strategy.

57:34 Steve invites weekly email subscribers for updates.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

459 에피소드

모든 에피소드

×
 
Loading …

플레이어 FM에 오신것을 환영합니다!

플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.

 

빠른 참조 가이드