Claire Copeman, Adventure Tours UK - Not just any money

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Player FM과 저희 커뮤니티의 Julia Elliott Brown 콘텐츠는 모두 원 저작자에게 속하며 Player FM이 아닌 작가가 저작권을 갖습니다. 오디오는 해당 서버에서 직접 스트리밍 됩니다. 구독 버튼을 눌러 Player FM에서 업데이트 현황을 확인하세요. 혹은 다른 팟캐스트 앱에서 URL을 불러오세요.

Adventure Tours UK was initially self-funded whilst Claire focused on building the brand through partnerships and PR trips that told a story and made it clear they were “going places”. With immense support from a business mentor, they went out and successfully found investors who really understand their goal to firmly stamp the UK onto the adventure travel map.

Then, Covid hit in 2020 and travel was cancelled. Amazingly, the investment didn’t fall through because they had the right investors onboard who felt a strong moral commitment to them. When your investors feel more like partners, you know they’re the right fit!

In this episode you’ll discover:

  • The importance of building a strong brand at the start
  • What a business mentor can do for you
  • How to find investors that feel like partners

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