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From Growth Guru to Category Creator with Jordan Peace, Fringe
Manage episode 357073768 series 3454746
Fuel Growth에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Fuel Growth 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Jordan Peace co-founded a lifestyle benefits company called Fringe. At its inception, the "lifestyle benefits" category did not exist.
On this episode of the Fuel Growth Podcast, Jordan shares how through hard work, collaboration, a product-marketing fit, and savvy business decisions, Fringe found a foothold to achieve extraordinary growth via inbound marketing. By placing emphasis on employee wellness and the freedom of choice, the company was able to further develop the lifestyle benefits industry and grow from a team of seven to a team of 62 over the course of just two years.
Get the recap of this episode, or check out the site for more episodes, and information about the Fuel Growth podcast, brought to you by SugarCRM.
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