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Booze, Babes, and the Birth of Consumer Power
Manage episode 433225389 series 3499203
Nicholas Kuhne에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Nicholas Kuhne 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode, we're thrilled to have Jason Voiovich back on the show. Jason, one of our favorite authors, discusses his insightful book Marketer in Chief: How Each President Sold the American Idea. If you missed our previous conversation, make sure to check it out.
Today, we delve into Jason's newly launched book, Booze Babe and a Little Black Dress: The Consumer Revolution of the 1920s. We explore how the innovators of the Roaring Twenties transformed Americans from mere consumers to choice-makers, setting the stage for the consumer-driven world we live in today.
Join us as we uncover the fascinating history of consumerism, mass marketing, and the birth of the modern advertising industry. Learn how these changes have shaped the choices we make and the power of consumers in today's economy.
Links to the books:
- Marketer in Chief: How Each President Sold the American Idea
- Booze Babe and a Little Black Dress: The Consumer Revolution of the 1920s
Connect with Jason Voiovich:
- LinkedIn: Jason Voiovich
- Substack: Innovation History
Don't forget to like, subscribe, and hit the notification bell for more episodes that explore the journeys from startups to global brands.
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