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Richard Caldwell Jr.에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Richard Caldwell Jr. 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
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나중에 재생
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좋아요
좋아요28:17
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
When Parents Disagree: Finding Common Ground in Child Discipline
Manage episode 450335535 series 1035841
Richard Caldwell Jr.에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Richard Caldwell Jr. 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of the Straight Truth Podcast, Dr. Richard Caldwell and Dr. Josh Philpot address a common struggle among Christian parents: how to handle discipline when spouses disagree. Drawing from Scripture, Dr. Caldwell offers guidance on maintaining unity in parenting through a Spirit-led, Christ-centered approach. They explore the importance of setting balanced boundaries without leaning toward harsh or lenient extremes and discuss practical steps for parents to communicate effectively, uphold each other's authority, and foster harmony within the home.
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100 에피소드
Manage episode 450335535 series 1035841
Richard Caldwell Jr.에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Richard Caldwell Jr. 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode of the Straight Truth Podcast, Dr. Richard Caldwell and Dr. Josh Philpot address a common struggle among Christian parents: how to handle discipline when spouses disagree. Drawing from Scripture, Dr. Caldwell offers guidance on maintaining unity in parenting through a Spirit-led, Christ-centered approach. They explore the importance of setting balanced boundaries without leaning toward harsh or lenient extremes and discuss practical steps for parents to communicate effectively, uphold each other's authority, and foster harmony within the home.
…
continue reading
100 에피소드
모든 에피소드
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1 Christian Men and Leadership: Why Strength Without Love Fails in the Home 21:43
21:43
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나중에 재생
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What defines true Christian masculinity? In this episode, Dr. Richard Caldwell examines the cultural extremes men face—either embracing an aggressive "alpha male" mentality or retreating into passivity. He contrasts these with biblical leadership, emphasizing that true strength is found in Christlike humility and sacrificial love. Drawing from Ephesians 5, he unpacks what it means to lead in the home, love one's wife as Christ loved the church, and reject worldly distortions of masculinity.…
his episode explores how Christians must respond when culture redefines gender. The panel—featuring Denny Burk, Tom Pennington, Dave Doran, Rick Holland, and others—discusses Scripture's clear teaching on God's design for man and woman, examines the challenges of modern gender ideologies, and calls believers to uphold biblical truth amid cultural decline.…
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