Part 2: Vidit Aatrey on building a problem-first mindset into Meesho's culture

First Principles

Welcome to First Principles. This is the second part of my conversation with Vidit Aatrey, co-founder and CEO of Meesho, which we had released in full for Premium subscribers of The Ken last week and is also available to subscribers of The Ken Premium channel on Apple Podcasts.

Vidit and I discussed a lot of things. From the way his upbringing grounded him, the way he approaches hiring at Meesho and how he approaches life now as a parent. It’s a wonderful 40 minutes where I spent some time talking to Vdit about how he continues to look beyond the horizon to find answers to the more ambiguous questions Meesho faces now.

And at the end of it, he has a wonderful book recommendation for everyone. I picked up a copy myself after our conversation.

I hope you had the chance to listen to the first part of our conversation, where he covered Meesho’s history of growth and pivots and how it has aligned with the changes and demands of its customers.

Here’s the link to part 1 of my conversation with Vidit Aatrey - Spotify | Apple Podcasts | Amazon Music | Youtube

Now, let’s get on to part 2 of my conversation with Vidit Aatrey.

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If you're a premium subscriber of The Ken. You can listen to the full conversation with Vidit Aatrey right now using this link.

The full conversation was made available early to Premium subscribers of The Ken on our app and subscribers of The Ken Premium channel via a separate standalone subscription on Apple Podcasts.

Write to us at [email protected] with your feedback, suggestions and guests you would want to see on First Principles.

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https://the-ken.com/case-competition-2025/