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The changing dynamics of CRM governance and ownership with Samuel Banks
Manage episode 402120131 series 3504933
Matthew Creswick, Daryn Smith, Rowan Reid, Matthew Creswick, Daryn Smith, and Rowan Reid에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Matthew Creswick, Daryn Smith, Rowan Reid, Matthew Creswick, Daryn Smith, and Rowan Reid 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Welcome to the "Evolving HubSpot Podcast," hosted by Matthew Creswick. In this episode, we covered important aspects of CRM governance and the evolving role of HubSpot within organisations with our guest Sam, HubSpot Solutions Architect at Huble Digital.
In this episode, we focus on:
- CRM ownership: We discuss how ownership and responsibility have become distributed among various departments and roles as HubSpot has grown.
- CRM governance and change management: With HubSpot's increased complexity, effective CRM governance and change management have become crucial, necessitating clear ownership, decision-making processes, and accountability for data management.
- Collaboration and customisation: We explore what collaboration tools and customisation options HubSpot offers to foster teamwork.
- Change management strategies and training: Sam and Matt explain why successful HubSpot adoption depends on change management strategies and tailored training programmes that address employee needs.
- HubSpot's new pricing model: Learn more about why HubSpot's new pricing model reflects a more mature approach to access management and cost forecasting.
In this episode, our guest Sam delves into CRM governance, change management strategies and HubSpot's revised pricing model, offering expert insight and sharing his experiences from his day to day conversations with companies utilising HubSpot. Don't miss out!
Find out how Huble can help you evolve your business. Speak with our team: https://huble.com/contact-us
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