ERP099 - Lessons building an MSP with global reach

Evolved Radio

On this episode of Evolved Radio Podcast, I’m speaking with Orrin Klopper, CEO of Netsurit, a veteran of the IT industry since 1997. Orrin shares his journey from high school to becoming a leading figure in the field.

But it's not just Orrin's personal story that we explore in this episode. We also discuss the current state of the managed service provider (MSP) industry. Orrin sheds light on the consolidation happening within the industry, driven by private equity firms and the desire for liquidity events. We learn about the challenges MSPs face in finding new customers and the impact of emerging technologies, particularly AI.

Furthermore, Orrin reveals his company's unique approach to customer support agreements, highlighting the importance of incentivizing customers to follow recommendations. We also explore their company's "managed innovation" service and how it differentiates them from competitors.

Moving beyond the industry, Orrin shares valuable insights into building a purposeful and supportive culture within an organization. We discuss the importance of supporting employees' dreams and aligning the company's purpose with that of their clients. We also dive into their programmatic approach to management, focusing on personal and professional development.

Throughout the episode, Orrin emphasizes the significance of cultural alignment and differentiation in an industry where IT services are becoming increasingly commoditized.

Join us on this episode as we explore the MSP industry and the power of supporting the dreams of the doers. Don't miss out on the valuable insights shared by Orrin, a true industry expert with a passion for growth and purpose

This episode is brought to you by Evolved Management Training Courses.

Training built for your MSP specific needs.