Artwork

The AI in Enterprise Software Podcast Series에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 The AI in Enterprise Software Podcast Series 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Player FM -팟 캐스트 앱
Player FM 앱으로 오프라인으로 전환하세요!

How to Train Your Generative AI with Priceline CTO Marty Brodbeck

32:17
 
공유
 

Manage episode 400940946 series 3387068
The AI in Enterprise Software Podcast Series에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 The AI in Enterprise Software Podcast Series 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

On the 34th episode of Enterprise Software Innovators, host Evan Reiser (Abnormal Security) talks with Marty Brodbeck, CTO of Priceline. Priceline is an online travel agency that enables users to book hotels, flights, and rental cars across 400 airlines and 300,000 hotels in over 200 countries worldwide. Marty shares thoughts on organizational frameworks to implement AI effectively, underestimated use cases for generative AI, and how Priceline’s new chatbot, Penny, uses the latest generative AI capabilities to transform the customer experience.
Quick hits from Marty:
On the future of AI in business: “I firmly believe that... a lot of the biggest innovations [in the enterprise] are going to be the application of machine learning and generative AI to scale out infrastructures.”
On the iterative development of AI applications: “These large language models don't work right out of the box. There's a corpus of information that they get trained on that isn't necessarily accurate, so you have to complement the capabilities you're going to get from a large language model with your own data.”
On AI for personalization and customer interaction : “Number one, it's the iterative nature in which we built our prompts for Penny and tested those to get it to a point where it was conversion positive... And two, being able to iterate on prompts to get them right so that Penny is responding in the appropriate way that's valuable for our consumers, those are the two big things that we learned."
Recent Book Recommendation: Going Infinite by Michael Lewis
--
Like what you hear? Leave us a review and subscribe to the show on Apple, Google, Spotify, Stitcher, or wherever you listen to podcasts.
Enterprise Software Innovators is a show where top tech executives share how they innovate at scale. Each episode covers unique insights and stories that will help you succeed as a technology leader. Find more great lessons from tech leaders and enterprise software experts at https://www.enterprisesoftware.blog/
Enterprise Software Innovators is produced by Luke Reiser and Josh Meer.

  continue reading

48 에피소드

Artwork
icon공유
 
Manage episode 400940946 series 3387068
The AI in Enterprise Software Podcast Series에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 The AI in Enterprise Software Podcast Series 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

On the 34th episode of Enterprise Software Innovators, host Evan Reiser (Abnormal Security) talks with Marty Brodbeck, CTO of Priceline. Priceline is an online travel agency that enables users to book hotels, flights, and rental cars across 400 airlines and 300,000 hotels in over 200 countries worldwide. Marty shares thoughts on organizational frameworks to implement AI effectively, underestimated use cases for generative AI, and how Priceline’s new chatbot, Penny, uses the latest generative AI capabilities to transform the customer experience.
Quick hits from Marty:
On the future of AI in business: “I firmly believe that... a lot of the biggest innovations [in the enterprise] are going to be the application of machine learning and generative AI to scale out infrastructures.”
On the iterative development of AI applications: “These large language models don't work right out of the box. There's a corpus of information that they get trained on that isn't necessarily accurate, so you have to complement the capabilities you're going to get from a large language model with your own data.”
On AI for personalization and customer interaction : “Number one, it's the iterative nature in which we built our prompts for Penny and tested those to get it to a point where it was conversion positive... And two, being able to iterate on prompts to get them right so that Penny is responding in the appropriate way that's valuable for our consumers, those are the two big things that we learned."
Recent Book Recommendation: Going Infinite by Michael Lewis
--
Like what you hear? Leave us a review and subscribe to the show on Apple, Google, Spotify, Stitcher, or wherever you listen to podcasts.
Enterprise Software Innovators is a show where top tech executives share how they innovate at scale. Each episode covers unique insights and stories that will help you succeed as a technology leader. Find more great lessons from tech leaders and enterprise software experts at https://www.enterprisesoftware.blog/
Enterprise Software Innovators is produced by Luke Reiser and Josh Meer.

  continue reading

48 에피소드

모든 에피소드

×
 
Loading …

플레이어 FM에 오신것을 환영합니다!

플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.

 

빠른 참조 가이드

탐색하는 동안 이 프로그램을 들어보세요.
재생