Blending Bourbon and Building Brands

EmbellishPod

In this episode, I have the pleasure of hosting Dixon Dedman from 2XO and David Mark Young from Golden Sheaf. These two whiskey aficionados share their insights, experiences, and a whole lot of laughs as they dive into the world of whiskey blending, brand building, and the future of the spirits industry.

Episode Highlights:

Introduction: Meet our guests Dixon Dedman and David Mark Young.

Whiskey Blending: The art and science behind creating the perfect blend.

Brand Building: The challenges and triumphs of building a whiskey brand from the ground up.

AI in Whiskey Production: David discusses the innovative use of data science and AI in the spirits industry.

Sneakerhead Blend: Dixon gives us a sneak peek into the upcoming 2XO release.

Travel Tales: The highs and lows of traveling for brand promotion.

Connect with Us:

Email: [e-mail]
Instagram: @embellishpod
TikTok: @embellishpod
Website: www.embellishpod.com

Special Thanks:

A big thank you to Dixon Dedman and David Mark Young for joining us and sharing their incredible stories and expertise.

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Timestamps:
00:00 - Introduction
00:46 - Meet Dixon and David
02:47 - Whiskey Blending Insights
05:25 - Brand Building Challenges
10:36 - AI in Whiskey Production
16:12 - Sneakerhead Blend Preview
21:15 - Travel Tales
27:39 - Closing Thoughts

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