Adobe Magento vs Shopify with Derric Haynie of


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Derric Haynie is the Chief E-commerce Technologist for After seeing a disconnect between e-commerce teams and the tools they were using, Derric started his company to help these businesses find the right technology for them. He has years of experience in marketing, technology, and e-commerce and is a renowned expert in Shopify applications and tech.

Before starting, Derric held executive roles at a number of e-commerce and marketing companies, including Gorgias, BoxyCharm, and Vulpine Interactive. Outside of work, he volunteers for GrowthX Academy, where he mentors and advises students interested in becoming expert growth hackers.

In this episode…

How do you choose the right platform for your e-commerce business? The answer may be more complex than you think. Your e-commerce platform significantly impacts your bottom line, ability to scale, and how much you can customize, among others. While each platform has its own pros and cons, finding the right one can make the difference between a thriving company and a struggling one.

Derric Haynie built his business,, around finding the right tools for e-commerce companies. He is an expert on Shopify, one of the leading platforms on the market. Now, he’s here to discuss the burning question: how exactly does Shopify compare to Magento, an e-commerce platform known for its ability to handle complex marketplaces? And, which of these two platforms is best for your business?

On this informative episode of the Ecommerce Wizards Podcast, Guillaume Le Tual sits down with Derric Haynie, the Chief E-commerce Technologist at, to discuss the benefits and limitations of Shopify versus Magento. Together, they talk about the target demographics for both platforms, the differences in customization, and the exciting impacts of AI integration. They also dive into which new extensions are going to help your e-commerce business thrive. Tune in for more!

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