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The Unexpected Solution to the Acquisition Problem
Manage episode 345367881 series 1095397
How customer-centric are you? In this episode, Richard and Taylor propose an interesting solution to the acquisition problem, and it has almost nothing to do with the quality of your Facebook ads. “If we accept that the cost to acquire the next customer has a certain gravitational element to it — meaning the cost to acquire a customer always will rise — then how do we win this game?”
Show Notes:
Get a $200 credit from Insense, the UGC creator marketplace: https://bit.ly/3THck7S
220 에피소드
Manage episode 345367881 series 1095397
How customer-centric are you? In this episode, Richard and Taylor propose an interesting solution to the acquisition problem, and it has almost nothing to do with the quality of your Facebook ads. “If we accept that the cost to acquire the next customer has a certain gravitational element to it — meaning the cost to acquire a customer always will rise — then how do we win this game?”
Show Notes:
Get a $200 credit from Insense, the UGC creator marketplace: https://bit.ly/3THck7S
220 에피소드
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