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Why Process Beats Personality in Sales
Manage episode 509396301 series 3676734
Teasha Cable and CModel Data에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Teasha Cable and CModel Data 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Host Teasha Cable sits down with John Golden, Chief Strategy and Marketing Officer at Pipeliner CRM, to explore what truly drives sales success in today's complex environment.
John shares his philosophy on building process-driven sales organizations that focus on quality over quantity, creating informed salespeople through intelligent automation, and delivering genuine value to customers rather than chasing short-term revenue.
Key insights include:
Process First: Well-defined sales processes aligned to buyer behavior beat the "feel good funnel" trap every time
Informed Selling: AI and automation should free salespeople to focus on high-value relationship building, not replace human connection
Value-Driven Development: Every decision gets filtered through one question - "How does this help the salesperson?"
Discover John's surprising decision-making persona through an exclusive assessment that reveals why he's 40% challenger of assumptions - and why questioning conventional wisdom is the secret to his success.
Perfect for sales leaders, entrepreneurs, and anyone building customer-focused organizations.
Learn more:
- Pipeliner CRM
- Follow John on LinkedIn
- CModel.io
- Follow Teasha on LinkedIn
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