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Jaden Miller | Creating Positive Touchpoints for Brand Authenticity
Manage episode 439127236 series 3597895
Made By Things에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Made By Things 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Jaden Miller from Weller Brothers discusses data tracking and responsible marketing in a conversation with Drysen Carsten. Jaden shares how they implemented tools to track leads and clients, allowing them to make more accurate decisions in allocating their marketing budget. They also discuss a branding tactic of sending letters to neighbors before starting a landscape project, along with a $10 Starbucks gift card, to create positive touchpoints. The conversation emphasizes the importance of authenticity and genuine communication in marketing.
22 에피소드
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