Player FM 앱으로 오프라인으로 전환하세요!
Nichole Williamson: Community Banking Evolution and Opportunities
Manage episode 416245856 series 2978868
In the latest episode of the Digital Banking Podcast, Josh DeTar welcomed Nichole Williamson, the Chief Strategy Officer at Zilker Media. They explored the significant role of authentic marketing in community financial institutions. Williamson shared her passion for building genuine connections and the importance of integrating community values into marketing strategies.
DeTar and Williamson discussed the evolving landscape of community banking, emphasizing the necessity of storytelling and relationship-building in a digital age. Williamson highlighted the impact of personalized marketing and its ability to foster trust and loyalty among clients. They both agreed that community banks possess a unique position to enhance their market presence through sincere and impactful communication.
The conversation concluded with a focus on the opportunities for community banks to lead with innovation and intentionality. Williamson underscored the potential for these institutions to not only grow but also profoundly influence their local communities and economies through strategic marketing and community involvement.
93 에피소드
Manage episode 416245856 series 2978868
In the latest episode of the Digital Banking Podcast, Josh DeTar welcomed Nichole Williamson, the Chief Strategy Officer at Zilker Media. They explored the significant role of authentic marketing in community financial institutions. Williamson shared her passion for building genuine connections and the importance of integrating community values into marketing strategies.
DeTar and Williamson discussed the evolving landscape of community banking, emphasizing the necessity of storytelling and relationship-building in a digital age. Williamson highlighted the impact of personalized marketing and its ability to foster trust and loyalty among clients. They both agreed that community banks possess a unique position to enhance their market presence through sincere and impactful communication.
The conversation concluded with a focus on the opportunities for community banks to lead with innovation and intentionality. Williamson underscored the potential for these institutions to not only grow but also profoundly influence their local communities and economies through strategic marketing and community involvement.
93 에피소드
모든 에피소드
×플레이어 FM에 오신것을 환영합니다!
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.