Plant Pants - The Business of Clay With Pair Of Plants Creator Michelle Sieg

Destination Different

"Soooo they're like pants, but for your plants...?"

I know, it's a tough concept to wrap your head around, but when you see them you'll never look at a potted plant the same way ever again.

Michelle Sieg is a creative person by nature and a director / art director by trade. And she's a DAMN good one at that. She has worked on campaigns for massive brands likes Nike, Spindrift, and Squarespace to name a few. Yet somehow it's her work outside of "work" that has gained her even more notoriety.

Michelle started things off with a project called Cock Block, which was, well, exactly as it sounds... a chopping block shaped like a penis. It included a real-life product and a commercial Michelle directed that is borderline must-watch territory. Lately, she has moved onto a more tactile obsession: ceramic pants to hold your plants. These things are incredible. From "Juicy" sweats to Lil Nas X VMA performance replicas, Michelle has a pant for every occasion. Each Pair of Plants is a labor of love taking upwards to 2 weeks to complete.

In this episode we talked about Michelle's deep history as a creative, making something that people are obsessed with, and figuring out how to turn Pair of Plants into a business. If you want to support Michelle or check out what she's doing you can follow along on her IG for the latest releases @apairofplants and order a pair of your own on her website at apairofplants.com.

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