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Are you visible in your business? Are you clear on who your ideal client is and where to find them?
Manage episode 403139842 series 3174961
Lisa Shapiro에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Lisa Shapiro 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
If you want to grow a successful business to live your purpose and create the life of your dreams, then putting yourself out there and showing up is crucial. Hopefully some of the information covered in this podcast will help you think more about the visibility for your business.
If people don't see you, hear you or know that you exist they can't find you. If your ideal client doesn't know you can solve their problem, they can't hire you. In order to get more business, you need to not only get out there in the world, but in the right places so that you can become known by your ideal client.
Your ideal client is PART of your niche, along with what you are really good at doing, what problem you help solve, and how you solve that problem. The more you know about whom you serve, (age, profession, etc.), what their biggest pain point is, how you serve them, where they hang out, where they get their sources of information, how to evoke emotion in them, the more likely you will reach them, understand them to market your offers well to them. Here is the link to the helpful template to create an avatar of your ideal client.
22 에피소드
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