Voice of the customer to copy that converts with Nikki Elbaz

Customer Conversations

Sean Boyce and Stuart Balcombe, Sean Boyce, and Stuart Balcombe에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Sean Boyce and Stuart Balcombe, Sean Boyce, and Stuart Balcombe 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

4y ago 32:48

MP3•에피소드 홈

Nikki Elbaz is a persuasive copywriter and email specialist at CopyHackers who’s written revenue generating content for brands including Shopify Plus, Doodle and Resident Home. She’s an expert in using research to understand why customers buy (and writing emails that make them do just that) and has shared her research knowledge for Product Led Institute, Bossitude Academy and CXL. Here are just a few of the topics we’ll discuss on this episode of Customer Conversations.

How to be a persuasive copywriter
What it means to be data driven in copy
How to get Voice of the Customer (VoC) data
Getting emotional data from customers
How to know if you VoC data is representative of your customer base
Different strategies to leverage to get customers to speak with you

Resources

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NikkiElbaz.com

28 에피소드

#Tech #Sean Boyce And Stuart Balcombe #Sean Boyce #Stuart Balcombe