Luxstainable Hair Care, featuring Small Wonder CEO and Co-Founder Stephane Farsht

COSMOFACTORY

In the beauty industry, water conservation is everyone’s business. And for even one brand to launch one product that moves things forward, it’s a collective effort—involving ingredient tech, manufacturing processes, and packaging design along with feedback from consumers and salon professionals.

This week on the CosmoFactory podcast, we’re learning about an eco-chic powder-to-lather shampoo. Our guest is Stephane Farsht, CEO and Co-Founder of a newly launched professional hair care brand called Small Wonder. This US-based brand is dedicated to advancing the performance of hair care and treatment products while simultaneously helping the cosmetics industry become more environmentally sustainable by reducing water waste, packaging waste, logistics waste, etc. Launched just this year (in 2024), Small Wonder has been honored with an award from Marie Claire, a Cosmoprof Award at this summer’s North American edition of the show in Las Vegas, and an IDEA award from the Industrial Designers Society of America (IDSA) for the brand’s custom packaging.

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ABOUT CosmoFactory

Beauty industry stakeholders listen to the CosmoFactory podcast for inspiration and for up-to-date information on concepts, tactics, and solutions that move business forward. CosmoFactory – Ideas to Innovation is a weekly interview series for cosmetics and personal care suppliers, finished product brand leaders, retailers, buyers, importers, and distributors.

Each Tuesday, CosmoFactory guests share experiences, insights, and exclusive behind-the-scenes details—which makes this not only a must-listen B2B podcast but an ongoing case study of our dynamic industry.

Guests are actively working in hands-on innovation roles along the beauty industry supply chain; they specialize in raw materials, ingredients, manufacturing, packaging, and more. They are designers, R&D or R&I pros, technical experts, product developers, key decision makers, visionary executives.

HOST Deanna Utroske

Cosmetics and personal care industry observer Deanna Utroske hosts the CosmoFactory podcast. She brings an editorial perspective and a decade of industry expertise to every interview. Deanna is also Editor of the Beauty Insights newsletter and a supply-side positioning consultant. She writes the Global Perspectives column for EuroCosmetics magazine, is a former Editor of CosmeticsDesign, and is known globally for her ability to identify emerging trends, novel technologies, and true innovation in beauty.

A PRODUCTION OF Cosmoprof Worldwide Bologna

CosmoFactory is the first podcast from Cosmoprof Worldwide Bologna, taking its place among the best B2B podcasts serving the global beauty industry.

Cosmoprof Worldwide Bologna is the most important beauty trade show in the world. Dedicated to all sectors of the industry, Cosmoprof Worldwide Bologna welcomes over 250,000 visitors from 150 countries and regions and nearly 3,000 exhibitors to Bologna, Italy, each year. It’s where our diverse and international industry comes together to build business relationships and to discover the best brands and newest innovations across consumer beauty, professional beauty, and the entire supply chain. The trade show includes a robust program of exclusive educational content, featuring executives and key opinion leaders from every sector of the cosmetics, fragrance, and personal care industry. Cosmoprof Worldwide Bologna is the most important event of the Cosmoprof international network, with exhibitions in Asia (Hong Kong), the US (Las Vegas and Miami), India (Mumbai) and Thailand (Bangkok). Thanks to its global exhibitions Cosmoprof connects a community of more than 500,000 beauty stakeholders and 10,000 companies from 190 countries and regions.

Learn more today at Cosmoprof.com