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Transformation, AI & Leading with Purpose with Louise Cummins
Manage episode 503897875 series 3599077
Lucy Bolan (NewChapterTalent.com.au)에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Lucy Bolan (NewChapterTalent.com.au) 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this inspiring episode of CMO Chapters, Lucy Bolan sits down with Louise Cummins—Co-Founder of the Australian Centre for AI Marketing and former CMO of World Vision. With over 30 years’ experience across tech, telco, entertainment and not-for-profit, Louise shares her remarkable journey of reinvention, leadership, and driving transformation in fast-changing industries.
From starting out in mathematics and psychology to leading major global marketing teams, Louise offers candid insights on how to embrace disruption, build resilience, and balance creativity with commercial impact. She also dives into the evolving role of AI in marketing, and why human-centred leadership and purposeful work matter more than ever.
What You’ll Learn in This Episode:
- Why diverse career experiences give marketers a unique edge.
- How to navigate reinvention and stay relevant in disruptive times.
- The role of AI in removing admin and unleashing creative capacity.
- The importance of building authentic, supportive professional networks.
- How to lead with purpose, resilience, and humility.
- Why focusing on the next 90 days is key to growth and adaptability.
Resources & Mentions:
- Australian Centre for AI Marketing – Co-founded by Louise.
- World Vision – Where Louise led marketing transformation.
- Research on AI in marketing and creative productivity.
Chapters:
- (00:00) Introduction to the CMO Chapter Podcast
- (00:44) Welcoming Louise Cummings
- (01:22) Louise's Career Journey
- (02:51) Insights on Marketing and Career Transitions
- (07:43) Leadership and Innovation at World Vision
- (19:05) The Australian Center for AI
- (22:54) Advice for Aspiring Marketers
- (28:17) Personal Branding and Networking
- (32:28) Legacy and Impact
- (34:49) Conclusion and Final Thoughts
Follow Louise Cummins on LinkedIn: http://linkedin.com/in/louiseemmacummins/
Follow the Podcast & New Chapter Talent:
Instagram: @NewChapterTalent
LinkedIn: New Chapter Talent || CMO Chapters Podcast
This podcast is brought to you by New Chapter Talent recruitment. If you're hunting for a fulfilling new role or seeking the right talent for your company, contact Lucy Bolan today!
Website: https://www.newchaptertalent.com.au/contact-us
LinkedIn: https://www.linkedin.com/company/new-chapter-talent/
Email: [email protected]
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