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Cassandra McClure에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Cassandra McClure 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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92. Not a chore: Establishing your skincare routine with Tesa Edmonson Jones from Akasha Be Well
Manage episode 426902295 series 3584158
Cassandra McClure에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Cassandra McClure 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Since October 2005, Akasha Be Well has been creating and sharing microbatch, handcrafted face and body products while working diligently as a sustainable Colorado business since August 2016 to bring their visions to life and grow a flourishing online business with naturally effective and naturally balanced skincare products. Much like your skincare journey, our story is one filled with discovery, cultivation, and change. Through this journey in building a skincare business of our own, this one promise remains the same: Tesa Edmonson Jones is the Chief Formulator and Healthy Skin Alchemist behind Akasha Be Well Skincare. Akasha Be Well Skincare first started as a body and hair care endeavor for Tesa. After making progress, discovering her best strengths through her own skincare and wellness journey, and changing to a fully developed natural skincare business, Tesa decided to solely focus on skin and body care. Tesa is an Herbalist, Wellness Advocate, and Biology graduate with more than 15 years of herbal experience and an expertly developed sense for formulation and blending. Her expertise in these areas, including chemistry, comes from her extensive training as a biologist combined with a developed culinary sense to properly create the naturally effective formulations necessary for the development of the skincare line. A devoted wife, mother, and aunt, Tesa enjoys spending time together as a family, cooking, gardening, being a huge bio nerd, and spirited fangirl. Learn more about Akasha Be Well at: Akashabewell.com Learn more about our virtual summit at: cleanbeautycon.com
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130 에피소드
Manage episode 426902295 series 3584158
Cassandra McClure에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Cassandra McClure 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Since October 2005, Akasha Be Well has been creating and sharing microbatch, handcrafted face and body products while working diligently as a sustainable Colorado business since August 2016 to bring their visions to life and grow a flourishing online business with naturally effective and naturally balanced skincare products. Much like your skincare journey, our story is one filled with discovery, cultivation, and change. Through this journey in building a skincare business of our own, this one promise remains the same: Tesa Edmonson Jones is the Chief Formulator and Healthy Skin Alchemist behind Akasha Be Well Skincare. Akasha Be Well Skincare first started as a body and hair care endeavor for Tesa. After making progress, discovering her best strengths through her own skincare and wellness journey, and changing to a fully developed natural skincare business, Tesa decided to solely focus on skin and body care. Tesa is an Herbalist, Wellness Advocate, and Biology graduate with more than 15 years of herbal experience and an expertly developed sense for formulation and blending. Her expertise in these areas, including chemistry, comes from her extensive training as a biologist combined with a developed culinary sense to properly create the naturally effective formulations necessary for the development of the skincare line. A devoted wife, mother, and aunt, Tesa enjoys spending time together as a family, cooking, gardening, being a huge bio nerd, and spirited fangirl. Learn more about Akasha Be Well at: Akashabewell.com Learn more about our virtual summit at: cleanbeautycon.com
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130 에피소드
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×1 128. How Element Brooklyn Is Making Luxury Sustainable & Affordable with Andrew Nichol 10:11
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10:11In the latest installment of the Founder Series, Kat is sitting down with Andrew Nicol, the mastermind behind Element Brooklyn. In this conversation, they discuss the brand's mission to provide sustainable & more affordable refills for the luxury home items we all know and love and reduce plastic waste. They’ll also get into the importance of eco-friendly practices in the personal care industry and Andrew’s own personal journey in sustainability and business. Takeaways How the idea for Element Brooklyn began Why refill How you can keep & refill your bougie soaps and candles for less! The importance of supporting refill stores Andrew’s journey from law to entrepreneurship Andrew’s take on sustainability & the one thing you can do today to be more sustainable Shop Element Brooklyn HERE . Follow Element on Instagram and TikTok . Learn about how you can win a $5000 grant to be featured at our next event! Cassandramcclure.com/grant…
1 127. How to tackle sustainability at scale: Sarah Potempa, CEO and inventor of Beachwaver 12:54
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12:54In the latest installment of the Founder Series, we're chatting live with Sarah Potempa, the CEO and inventor of the Beachwaver on how they tackle sustainability at scale. Since the viral curling iron launched 14 years ago, they've been able to reduce packaging by 50% all the while continuing to grow the brand. We'll also chat with Sarah about how she views sustainability in both business and at home. Shop the BEACHWAVER . Follow Sarah on Instagram and TikTok . Connect with Glo Eco HERE . Connect with Kat HERE .…
Get ready for a mini masterclass on creating the life of your dreams, leading from a heart-centered space, and building regenerative businesses that make a real difference in the world with Suzy Batiz! Suzy is such an inspirational speaker and business leader. She's the founder of multiple brands including PooPourri & Supernatural. In this live episode recorded at Foundermade in LA I got to chat with Suzy on all things regenerative business and I can't wait for you all to hear this inspiring conversation. Key Takeaways: Leading from a heart-centered space in business How Regenerative business goes beyond sustainability to create positive impact. Creating clean products that work better than toxic alternatives is crucial. Why personal development is key to creating success in both life and business challenges and transformations Sustainable living should be about gaining benefits, not sacrificing quality. Co…
1 125. Natural and botanical products for skin, hair, body, and home – Introducing FABLERUNE 50:06
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50:06The clean skincare brand Fablerune is dedicated to skincare rooted in legacy. It focuses on recipes and botanicals passed down through generations. By using ancient ingredients proven both historically and scientifically, the brand centers around ancestral healing and wellness, taking us back to a time when people exchanged beauty secrets, recipes, knowledge, rituals, and traditions. Both founders, Jeriel and Bobbie, share a passion for skincare, and I’m excited to talk to them today about the story behind their business.…
1 124. Get Inspired: Clean Skincare Brand SIMPLY THIS 1:15:02
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1:15:02Elaine Gong was raised in a remote region called Daliang Mountain in the southern part of the province of Sichuan in China. She excelled academically despite early hardships, including losing her father at only four years old and being raised by a single mother. After studying chemical engineering at the University of Cambridge and gaining experience at Unilever, she became passionate about skincare. This passion and a personal need for effective products led to the founding of SIMPLY THIS. She partnered with her husband and focused on creating high-quality, sustainable skincare products. The brand, emphasizing efficacy and natural ingredients, gained traction in China and recently expanded to the United States to become a significant player in the global clean beauty market. Check out Elaine's Clean Living Magazine feature: https://us.readly.com/products/magazine/clean-living-magazine…
1 123. Breaking Down PR in Beauty: What Does a Strategic Marketing Consultant Really Do? 32:38
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32:38Thinking about hiring a publicist in the beauty industry or been let down by an agency in the past? In this episode, Cassandra McClure dives deep into the role of a strategic marketing Consultant and publicist and what sets her apart in the beauty world. Discover what goes into a custom PR package and why a personalized, boutique approach can be your best investment yet. From media outreach and securing interviews to event promotion and creating buzz, Cassandra breaks down the tailored strategies that can elevate your brand to new heights. Whether you're just starting out or ready to scale, this episode will help you understand the critical role an experienced strategic marketing expert plays and how to maximize the impact of your PR efforts in the beauty space. Tune in to get insider tips and learn how to make PR work for you! https://Www.Cassandramcclure.com Instagram #PR #marketingstrategy…
1 122. Expert Steps to Strategically Plan & Execute a Successful $100k Luxury Launch Event with $10K 25:49
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25:49In this episode of the Clean Living Show, host Cassandra McClure shares the exciting journey of helping a local female entrepreneur launch her luxury spa and salon business in Menlo Park. Learn how Cassandra strategically planned and executed a successful launch party in just two weeks, securing over 100 RSVPs. Discover the power of networking, leveraging connections at Clean Living Media, and using Cassandramcclure.com to book top-notch vendors, talent, and arrange unforgettable experiences. Tune in to find out how Cassandra’s expertise in event planning and styling can help other business owners save $50,000 to $100,000 on materials, venues, VIP gifts, celebrity attendance, and media buzz. If you’re a beauty or wellness brand owner looking for professional event planning and marketing strategies, this episode is a must-listen! To learn more or book goto: Cassandramcclure.com #EventPlanning #BeautyBrands #Networking #MediaConnections #CleanLivingShow #CassandraMcClure #WellnessEvent #BusinessStrategy…
1 121. Mastering Budget-Friendly Content for Your Brand & Products with Bay Area Styled Shoots 27:45
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27:45Welcome to the Clean Living Show! In today’s episode, we’re diving into the world of styled shoots and how they can help you create budget-friendly content for your brand and products. Join host Cassandra McClure as she and Natalie Zmeu, Bay Area’s award-winning fashion and branding photographer, share their expertise on planning and executing stunning styled shoots. Discover how they’ve produced 100,000 days with under $10,000 budgets. You’ll learn how to save money, time, and resources by participating in collaborative shoots, gain insights into the planning process, and discover tips for finding and booking the perfect shoot. We’ll also cover why sending physical products to a shoot is a breeze for CPG brands and break down the typical costs involved. Whether you’re a small business owner or a creative professional, this episode is packed with actionable advice to help you elevate your brand’s visual content. Tune in and master the art of budget-friendly brand shoots with us! Learn about Bay Area Styled Shoots: https://www.natvisualz.com/bayareastyledshoots/ CassandraMcClure.com #StyledShoots #BrandPhotography #BudgetFriendly #ContentCreation #SmallBusinessTips #CreativeCollaboration #CPGBrands #VisualContent #PhotographyTips #MarketingStrategy…
1 120. Pure Conversations: The Essential Link Between Clean Water and Health 47:14
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47:14When Jane Emma started her career journey, she certainly didn’t think she would end up in water filtration. But she was happy that she did. She got her foot in the door through her husband’s company, which had already installed many water filtration systems. Being pregnant then, she was hyper-focused on improving every aspect of her and her family’s life and making it as clean as possible. So she started her research about water and went down a rabbit hole that she’s never been able to come out of since. She became very passionate about two things: clean water and transparent and easy-to-manage water systems.…
1 119. Inventing Brilliance: A Conversation with Cherie Monson, inventor of CLM Creations 1:11:09
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1:11:09Cherie Monson is a breast cancer survivor and invented with her brand CLM Creations, a volumizing diffuser hairbrush designed to help our customers achieve professional-looking results with minimal hair damage. After spending more than 20 years in a white-collar sales position, it took a cancer diagnosis to take a step back, heal, and find a new purpose to help herself and others.…
Hello and Welcome back to the Clean Living Show, a podcast with a mission to elevate clean and sustainable brands in the beauty, fashion, and lifestyle industry. Through thoughtful and super-authentic interviews we want to inspire you to live a cleaner and healthier lifestyle and to make the world a cleaner and better place. My name is Doris Sherman and today I’m the new face here on the podcast. Usually, you hear Cassandra McClure on here, who is the founder of this amazing platform, but today we wanted to switch it up a little and talk about something special that’s dear and near to our heart, the Clean Living Founder Collective. With me on the podcast is, of course, Cassandra herself. And while it seems almost selfish to have the person who created all of this as an interview guest, she offers so much experience and insight in this industry, that it would be a loss to kick off this next chapter without talking to the woman who created all of this.…
1 117. Empowering Female Founders: Elevating Your Clean Beauty Brand with Credible Certifications 15:31
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15:31Join us in this empowering episode tailored for female founders and startups in the wellness industry, particularly those focused on clean beauty. We delve into the crucial topic of certifications for your brand, exploring how they can not only enhance credibility but also spotlight your commitment to quality, sustainability, and inclusivity. From Fair Trade to USDA Organic and beyond, we highlight certifications that resonate with the values of female-led clean beauty businesses. Tune in to discover how these certifications can elevate your brand and inspire positive change in the world of wellness. Learn more about the Clean Beauty Founder Collective and apply to become a member to fast track your brands credibility in the beauty industry: https://cassandramcclure.com/the-clean-beauty-collective — learn more about: Fair Trade certification, USDA Organic certification, B Corp certification, LEED (Leadership in Energy and Environmental Design) certification, Forest Stewardship Council (FSC) certification, California Safe Cosmetics Program (CSCP), EWG Verified (Environmental Working Group) non profit organization, Women-Owned Small Business Federal Contract program, California Green Business Network (CAGBN) certification, Certified B Corporation Certification, Leaping Bunny Certification, Women's Business Enterprise National Council (WBENC) and more! Email me to access the shared folder with all of the details: Cassandramcclure.com…
1 116. Vegan Women Summit May 9 & 10 in Hollywood California Chair: Maggie Baird, Support + Feed 16:58
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16:58Learn about the Vegan Women Summit Event, taking place on May 9-10 in Hollywood, California and how you can get involved as an attendee or sponsor! Join us for an immersive experience celebrating the power and passion of women in the plant-based movement. Our event features a lineup of renowned speakers, workshops, and networking opportunities focused on vegan living, sustainability, and entrepreneurship. Get ready to connect with like-minded individuals, gain valuable insights, and discover the latest trends in the world of plant-based living. Don't miss this opportunity to be a part of a transformative weekend dedicated to empowering women and creating positive change for our planet. Secure your spot now for the Vegan Women Summit Event in Hollywood! Jennifer Stojkovic is the amazing Founder of Vegan Women Summit. The event is produced by Spire. Speakers include: Heather Mills, founder of Vbites, Jayde Nicole, co-founder of Sugar Taco, Joanne Molinaro, founder of the Korean Vegan, actor Richa Moorjani, Sharon Carpenter Kristy Drutman Abigail Coleman Alexandra Shield Angie Coyne Brook Harvey-Taylor Cassandra McClure Desirée Dupuis Dominique Side Dr. Janel Gordon, MD, DipABOM, DipABLM Dr. Mari Mitrani MD, PhD Melissa Sundermann, DO, DipABLM, FACLM Robyn Tiger MD, DipABLM Estella Schweizer Fei Luo, PhD Heather K. Terry Isaias Hernandez Iye Bako Jamie Lynn Jimena Suárez Ibarrola Karla Moreno-Bryce, MDA, RD, LD Karuna Rawal Lisa A. Smith, MBA Mistye Momon Polly Foreman Sarah Siegel Shaleen R. TriDereka Hall Wawa Gatheru Rajendra Chirumamilla! Sponsors include: 2foods, USA Beyond Meat, Chella, meati™, Pacifica Beauty, Impossible Foods, AAK Alani Nutrition, ATA Cosmetics, Blue Zones Kitchen, Cha's Organics, Dr. Bronner's, Dr. Mari, Food For Life Baking Co., The Vegan Copacker Food System Innovations GoodSAM, PBC Hotel Construction Group, LLC HotelPlanner.com jeane & jax, Lazy Acres, Natural Market, Liquid Death, LUSH, Mellody®, MeliBio, Mercy For Animals, Nature's Fynd, Nelly's Organics, No.49, Plantagenix, PRIME, Rooted Living, Rootless Seed & Shell, SENTIENT, Skyring Travel Sylven New York, SPINS, The Vegan Society, TiNDLE Foods, VBites, Violife and Dr. Kathy Zahedi, DDS. To sponsor email cassandraleemcclure@gmail.com or goto Cassandramcclure.com to learn more! To learn more about the summit goto veganwomensummit.com…
1 10th Annual SoCal Wellness Summit by SoCalMoms, Santa Monica March 19: Health, Tech, Fitness, Beauty 21:58
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21:58I am so honored to be partnering with SoCalMoms! Join us for an immersive journey into the latest trends and insights shaping women's wellness and family health at the 10th Annual SoCal Wellness Summit in Santa Monica, California. Dive into compelling discussions on clean beauty, mental health, health tech innovation, nutrition, family well-being, biohacking, pro-aging, fitness, and more, all set against the backdrop of a rejuvenating retreat atmosphere. With a lineup of expert speakers, experiential activations, wellness sessions, and exclusive giveaways, this year's summit promises an unparalleled experience for all attendees. Visit SoCalWellnessEvent.com for weekly updates on schedules, speakers, and special offerings. Secure your ALL ACCESS ticket now for access to all sessions including b12 shots, Botox, sound baths, meditation, body work, massage, workouts, services including tapping, ear piercing, tarot readings, writing workshops, light brunch, and gifting stations where you get to hand pick products to take home. Connect on instagram.com/SoCalMoms for exciting pre-event coverage and stay tuned for what promises to be the most transformative women’s health summit yet. Sponsors are being accepted through March 1st 2024 - See you there! Xo Cassandramcclure.com…
1 114. Top 10 Tips For Succeeding With Your Own Clean Beauty Brand + BONUS real-life industry examples 29:29
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29:29There’s a growing buzz of interest among clean beauty lovers to launch sustainable, vegan, non-toxic or organic beauty brands. Cassandra McClure a clean beauty strategist, steps in to offer guidance and support. Learn her top 10 essential tips for launching and growing your own clean beauty brand, based on a decade of experience and collaboration with industry companies, products and coaching. Hear examples and write down practical advice for navigating the challenges of the business of clean beauty while staying true to your mission in an ever-evolving industry. “Cassandra is such a great partner and brings forward relevant opportunities for brands that create buzz,” says Karen Behnke, founder of Juice Beauty. “We admire her leadership in the clean beauty movement.” Joanne Starkman, founder and president of Innersense Organic Beauty, says, “Putting it in numbers, thanks to Cassandra, our consumer event attendance increased by 350% over the prior year, expanding our natural and clean hair brand reach." “My purpose is to empower women in my Clean Beauty School program reclaiming their health,” McClure says. “It is my sole duty and purpose to spread awareness about the dangers of unregulated personal care products like the ones that made me sick and empower the women that are pioneering the clean ones.” “Cassandra McClure says: “To young people looking to tap into their life purpose, Find a guide who has walked a similar path and is willing to offer support. Seeking mentors can bring focus and alleviate overwhelm. Look to successful businesses that have stood the test of time for mentorship, as joy often comes from helping others succeed. The fact is, 90% of all businesses fail. So, look to the ones that are doing well, and have been for a while...” beauty, brains and strategy; Cassandramcclure.com…
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