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The Company Rebranding Process - 4 Steps to Getting It Right
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VoiceAmerica, Phil Davis, and Liz Hiemstra에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 VoiceAmerica, Phil Davis, and Liz Hiemstra 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Considering a company rebrand? Listen in as we share the four crucial steps in a successful company rebranding initiative. Learn what to do, and just as importantly, what NOT to do, when renaming and repositioning your company. In this episode we share tried and true tips and techniques for getting everyone on board and on the same page when it comes to renaming your company. Learn why it's best to have a tight decision making group and why asking every in the company for advice is not advisable. Join us as we walk you through, step by step, from budgeting to timeline planning, so you can be ready to rebrand and relaunch your new company brand identity.
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