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Ivan Bell | Stranger & Stranger Things | E40
Manage episode 348148542 series 2791175
Hernán Braberman에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Hernán Braberman 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Ivan Bell is Group Manager Director & CEO at Stranger & Stranger, one of the leading firms in the field of alcoholic beverage packaging
For the past 23+ years, he has worked alongside Kevin Shaw, founder of Stranger & Stranger, in building the award-winning packaging consultancy. He oversees design from their locations in London, New York and San Francisco.
Ivan also regularly serves as a jury member to trade and international design awards and undertakes speaking engagements on the power of good design.
In this episode, we talk about how to create an unmistakable brand identity. Ivan also shares the keys to Stranger & Stranger's creative process and explains how to find the harmony between creativity and commerciality when it comes to big established brands.
Resources:
Follow us:
- BRANDERMAN website
- BRANDERMAN Instagram
- Hernán Braberman LinkedIn
- My packaging design agency TRIDIMAGE
- PACKNEW Blog
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61 에피소드
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