Innovation DNA: The Six “I” Advantage

Bold Inventor

This week on the Bold Inventor Show, host J.D. Houvener dives into the human side of innovation with Natalie Turner, founder of The Six ‘I’s® of Innovation and author of Yes, You Can Innovate. Natalie joins live from the UK to unpack her game-changing framework that helps individuals and teams unlock their unique contributions to innovation—and create meaningful value from ideas.

👁️ What are the Six I’s?

• Identify – Spot emerging trends and opportunities
• Ignite – Spark new ideas and rally others
• Investigate – Analyze and assess feasibility
• Invest – Secure buy-in and resources
• Implement – Deliver real-world solutions
• Improve – Reflect, iterate, and grow

🔬 At the core of this method is purpose—the “why” behind innovation—and the belief that everyone can play a role in the innovation process, not just designers, engineers, or inventors.

💡 In this episode, you’ll learn:

🧠 Why self-awareness is critical to innovation
Natalie explains how her self-assessment profiling system helps you discover your innovation strengths—and your blind spots.

📊 How to read and use your Six I's profile
See examples of both individual and team-based profiles to understand how organizations can align innovation roles with actual strengths.

📕 The power of codified IP
Natalie shares her own entrepreneurial journey, how she built a global innovation training company from scratch, and how her Six I’s model is now taught worldwide.

🤝 Why collaboration beats solo genius
Innovation doesn’t live in isolation. Whether you're an igniter or an implementer, knowing where to partner is the key to progress.

📈 Real-world use cases
From global companies to solo inventors, Six I’s has helped thousands align purpose with action—driving innovation culture, leadership, and sustainable growth.

🎁 Special Offer
Listeners get 10% off the Six I’s innovation profile assessment using code BP10 at 6-i-innovation.com

Whether you're a solo inventor with a big idea or a team leader trying to inspire change, this episode offers fresh tools to help you innovate with confidence, clarity, and purpose.

📖 Get the book: Yes, You Can Innovate
🔎 Take the profile assessment
🎤 Learn more about Natalie’s keynote speaking and training at 6-i-innovation.com

Hashtags:
#InnovationStrategy, #SixIs, #NatalieTurner, #InnovationLeadership, #CreativeMindset, #BoldInventorShow, #InventorsJourney, #PurposeDrivenInnovation, #DesignThinking, #InnovationCulture

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DISCLAIMER
Everything discussed on this podcast is for informational purposes only and not for the purpose of providing legal advice.