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Making Personalization Meaningful For Your Customers with Anna Kloss, VP, Pricing, Promotion, Product, and Personalization at Vista.
Manage episode 352709991 series 3438069
Anushka Lokesh에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Anushka Lokesh 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Why is personalization crucial to your business success? And how can you approach customer personalization efficiently? These are great questions that require clear answers.
So we invited a true personalization professional on to the podcast.
Anna Kloss is the Vice President Pricing, Promotion, Product, and Personalization at Vista.
So we invited a true personalization professional on to the podcast.
Anna Kloss is the Vice President Pricing, Promotion, Product, and Personalization at Vista.
Anna has extensive experience leading transformative commercial programs involving analytics-driven, data-heavy approaches with a focus on retail and consumer industries.
She enables cross-functional teams to develop, test, and scale granular, impactful pricing, promotion, and personalization strategies.
She enables cross-functional teams to develop, test, and scale granular, impactful pricing, promotion, and personalization strategies.
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Beyond Conventional Marketing is handcrafted by our friends over at: fame.so
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