How To Evolve With Your Consumer with Kate James, Coca-Cola's Senior Manager, Digital Commerce Marketing
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But how do they do that? To find out, we invited one of Coca-Cola's marketing champions.
Kate James, Senior Manager of Digital Commerce Marketing at The Coca-Cola Company. Kate considers herself a digitally native storyteller. Today, she talks about what makes Coca-Cola's digital marketing initiatives stand out and how the company evolves with the consumer.
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