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Breaking the Mold: Transforming Sales Teams in the Beer Distribution Industry
Manage episode 361552920 series 3470143
Beer Business Finance에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Beer Business Finance 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In today's podcast we hear from VxP's Bud Dunn and Brad White. VxP is a tool that can help your beer business substantially improve gross profit.
We dig in on this important question: Why are we afraid to show a gross profit to our sales reps? Basically, all other industries do it, why not beer wholesalers?
Key Topics
- Most common reasons why owners in the beer industry are hesitant to share gross profit information with their sales reps
- Beer company's that have successfully implemented a program to share gross profit information with its sales team
- How sales reps can use knowledge of gross profit margins to make better decisions about pricing, promotions, and other sales-related activities
Resources
- Learn more about how VxP can transform your sales team
- Sign up for the free beer finance newsletter
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