Player FM 앱으로 오프라인으로 전환하세요!
S1 Ep9: Episode 9: Rupa Shah, Influencer Marketing Regulatory Consultant
Manage episode 311038801 series 3081240
In this episode of Blogosphere: Serious Influence, Alice Audley (Blogosphere’s founder) speaks to Rupa Shah, who is an influencer marketing regulatory consultant.
Rupa founded her business Hashtag Ad in 2017, after working at the ASA (Advertising Standards Authority) for 13 years, and advises brands and influencers on best practice when it comes to disclosing sponsored content.
Rupa also runs the Facebook group 'The Secret Regulator', where she offers easy to follow tips on compliance to influencers in accordance to the latest ASA guidelines.
Alice and Rupa discuss the evolution of sponsored content online, policies surrounding disclosure (including press trips), and how the ASA and CAP (Committee of Advertising Practice) work together.
56 에피소드
Manage episode 311038801 series 3081240
In this episode of Blogosphere: Serious Influence, Alice Audley (Blogosphere’s founder) speaks to Rupa Shah, who is an influencer marketing regulatory consultant.
Rupa founded her business Hashtag Ad in 2017, after working at the ASA (Advertising Standards Authority) for 13 years, and advises brands and influencers on best practice when it comes to disclosing sponsored content.
Rupa also runs the Facebook group 'The Secret Regulator', where she offers easy to follow tips on compliance to influencers in accordance to the latest ASA guidelines.
Alice and Rupa discuss the evolution of sponsored content online, policies surrounding disclosure (including press trips), and how the ASA and CAP (Committee of Advertising Practice) work together.
56 에피소드
Alla avsnitt
×플레이어 FM에 오신것을 환영합니다!
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.